Meta is finally creating a Threads API For developers. The company has started testing developer tools with a few companies but now it opens the door to more creators and app makers.
Currently, the functionality of the Threads API is somewhat limited. It enables third-party applications to publish posts on topics and view and manage replies and interactions with their posts. So far, this has made it possible for Threads to integrate with social media management software like Hootsuite and Sprout Social. The Threads API has also enabled technology news aggregator Techmeme to automatically publish on the platform.
These types of tools are widely used by brands, marketers, and power users who rely on more advanced analytics and other specialized capabilities. Interestingly, Meta also notes that creators may also be interested in using the new Threads API for their own “unique integrations” with the platform.
Meta hasn’t talked much about its future plans for the Threads API, or whether it will support third-party client apps in this way Before Elon Musk took over the service. The API can also play a final role in Meta’s plans to interact with it although Meta said it was still early in its plans to make Threads interoperable with decentralized platforms.